Letterbox Gallery

I want to establish a letterbox gallery similar to a shell company, which will execute multiple solo shows in a single day to generate CV entries for artists in a “blue-chip gallery” in the 1st district.

The Gallery will have a to-be-released fancy blue-chip name.

HOW IT WORKS

1.) APPLY
2.) BRING YOUR ART TO THE LOCATION ON JUNE 21ST
3.) NAME YOUR SOLO SHOW
4.) EXHIBIT IT (PUT IT IN/AROUND LETTERBOX)
5.) DOCUMENT IT
6.) GET CERTIFICATE + 5 EUROS
7.) ADD 1 SOLO SHOW TO YOUR CV

If you can‘t attend you can also send an image and I‘ll exhibit it for you.

You can also just put your phone in the box and show something from there.

DATE

Friday, JUNE 21, 2024
17:00-21:00

LOCATION

1010 VIENNA, prob near Seilerstaette
WILL BE RELEASED HERE/via email

APPLY HERE

>>> LETTERBOXGALLERY@PROTONMAIL.COM <<<

>>> DM @CARLO.ZAPPELLA <<<

LETTERBOX SIZE

Shell Corporation

A shell corporation (also known as a letterbox company or offshore company) is a term for a registered business that legally exists but has no actual business operations.

Exhibition Farming

A term I invented that aims to generate as many exhibitions as possible.

Blue Chip

Originally, the compound adjective “blue-chip” was used in a business sphere to define companies or low-risk investments that can be trusted and are not likely to fail.